How to add photos to google images?

  1. Submit your page containing images to various web-directories, and websites accepting external page listings. And also post images to various image sharing websites (e.g. pinterest etc) using the original image URL. Google will index the same. Do introspect carefully if posting those images are valuable to the website’s reputation where you are posting these images & pages, and carefully post.
  2. Ensure the image directory/page listing the image/image URLs are not blocked from the robot.txt file
  3. Give an appropriate file name to the image so Google understands what the image is about
  4. Update an appropriate “ALT” text to the to the image so Google understands what the image is about
  5. Don’t stuff keywords in the image alt tag just because Google indexes them. Google does not like keyword stuffed unnecessarily trying to reach more terms at a time. Keep the ALT tag realistic, neat and viewer friendly. These appear when your image fails to load.
  6. Submit your pages to Google via their Submit your content program

‪Custom Audiences – Facebook Advertising

Facebook features a unique advertising option that allows advertisers to choose the ADs to be shown to specific hand picked audiences only.

Ensure visitor comparatively stick better than competitors: SEO mantra

Every visitor that reach the page via a search engine is definitely looking for something. Ensure your page enhances that user’s very requirement. If the visitor leaves the page immediately upon reaching the page it means the page is a mismatch to the visitor’s requirement. Search Engines keep a close check on whether the visitor this liking the page or disliking it. It also keeps track if a particular page is better viewed than the others.

Search Engines too have a stiff competition amongst themselves and the ones which provide the best results towards the user’s requirement will keep ahead… ask yourself “would you use a search engine that provides better results towards your search query?”. The obvious answer is “The one that provides better results will be eventually opted over the one that does not provide”.

Naturally the pages those are able to satisfy the visitor’s requirement best will rank ahead of others in the competition who don’t.

Use text links, not Image Links – SEO Mantra

Search Engines are programmatical-bots and not Humans. To ensure the quality of link a bot would obviously require *Textual Links* and Text content. Hence it is better to avoid pure image based linking. Or how else does a programmer verify the quality of pointing link appropriately? Naturally since search engines would not be able to determine the link quality with image links, they would not be favored.

Solution to content scrapper: Scraper Report

Matt Cutts on 27th Feb, 2014 (UTC) announced availability of a scraper report. If you notice a scraper site copying your content and outranking your original content, you can hereon notify the same.

Matt Cutts announced ‘Page Layout Algorithm’ refresh

Your website ready to face Google’s new ‘Page Layout Algorithm’ refresh?

People expect to see the required piece of content they visited the website/webpage for right at the top of the page. If lesser the visitor is made to scroll down, the better is their search experience.

Study of Google Webmaster Guidelines – Clear hierarchy and text links

Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.

Conclusions drawn from this Google Webmaster Guideline

  • The search engine has specifically emphasized using of one static text link for each page on the website.
  • There is emphasis on use of text links.
  • The hierarchy of every page must be clear.