To become a good SEO, I started going across lot of places. After going across lot of places I have finally reached Search Quality Evaluator Guidelines document. I do not know as of now how important this guideline is from a ranking perspective, but then if Google is evaluating websites using this guideline, I see no reasons to not have them as ranking factors under the list of probably ranking factors.
Apart from the usual take of the way things are, I always do a serious study of things pertaining to whether they are also perfect objectively. While I am going across this Search Quality Evaluator Guidelines, I will be obviously doing the same with it as well.
Is this both good and bad?
I guess. The good is, it is practically not possible, to set an algorithm, without living beings practically experiencing. So, evaluations are necessary.
The bad is, a living being has biases to overcome. Which perhaps means, if a bad input is provided by multiple biased people during evaluation, the same may reach the algorithm.
But then I guess there is no other way out. I guess the search engine developers will have certainly considered such factors. If they have not then there is a room for a competition to explore.
For obvious reasons we at Seashell don’t leak out our SEO strategies publicly. If you need to know what we found, you may reach at sup…@seashell.co.in (we meant to say support).